Feb 7, 2020

Greetings With Great Taste


Alpine White Birthday Card
American Greetings (1991)
In the early 90's, Nestle partnered with American Greetings to release a line of candy themed greeting cards.  Each card included a full value coupon for a free candy bar.  This card featured one of my favorite candy bars of all time, the Alpine White.  It was discontinued sometime in the mid 90's.

Having worked for Nestle, I can confirm that there were no plans or interest in bringing this product back to store shelves.  However, the Nestle USA confections division has since been sold to the Ferrara Candy Company.  I'm not sure if the deal included the American rights to the Alpine White, but if so, perhaps there's a chance that it makes a return someday.  Until then, have a look at the rest of the card.