Feb 24, 2018

Hunting For A Hologram


Boppin' Berry Hologram
Hi-C (1990)
I found this hologram on a piece of cardboard in an old box of baseball cards that I've had since I was a kid.  It's about the size of a baseball card, and when I found it, I vaguely remember cutting it off of a carton of juice boxes, but I couldn't remember the brand or the flavor.


I did a little digging and found this advertisement from the early 90's that answered most of my questions.  It turns out that this is the logo of a music-themed strawberry drink from Hi-C that was called Boppin' Berry.


I wasn't able to find any pictures of the carton with the hologram, but I did find two references to it.  The first was on a label from a 46 oz can of Boppin' Berry from 1990.  Consumers could send in the proof of purchase from the label to receive holograms of the two musical-themed flavors, Boppin' Berry and Jammin' Apple along with a 25 cent coupon.
 
The Boston Globe (September 23, 1990)

The second clue, and the one that confirmed that I cut this hologram off of a carton when I was ten years old, came from this newspaper ad which tells customers to look for free holograms on specially marked 9 packs of Boppin' Berry and Jammin' Apple juice boxes.  Still haven't found any pictures of the package itself or of the Jammin' Apple hologram, but I'm keeping a look out for it.